Worn by presidents, revolutionized through collabs and celebrated through rare colorways, this champion running shoe helped define the ‘90s. Out-of-this-world holographic accents and jewel-like hardware take center stage on a canvas of soft synthetic leather and textiles. Plus, a special JDI dubrae adds the finishing touch.
Air Max 90
The '90s were a turning point in culture—art, music, fashion and sneakers. The Air Max was at the forefront of the movement. With even more exposed Air cushioning and a bold new color affectionately dubbed as “infrared,” its revolutionized design helped the first 90 take on a life of its own. No longer just a running shoe, it solidified Air Max as a streetwear cornerstone.